From the Desk of Benny Mouse (Re: Catherine Mouse's predawn press conference)

Dear friends,

I had not originally intended on another press release prior to my major press conference, however, something happened this morning following Catherine Mouse's predawn press conference that I could not wait to share!

You see, as exciting and unpredictable as the element of surprise can be for the fans of professional wrestling, there are people within our industry that do not enjoy surprises or uncertainty. Those people are better known as our shareholders.

Prior to the recent chaos in Nashville, things were looking good for the public shareholders of MMouse Enterprises' PWI, which as we learned this morning, account for 28% of all available public shares.

At market close on July 16, following Catherine Mouse's announcement of seven additional signings only hours after she said they would hold off on such moves, stocks rose to $75.99 per share. (This is still down from their all time era high of $99.25 per share following their original return announcement, but an initial drop is to be expected, and stocks within BWM Inc. experienced similar trends following our return announcement.)

Since July 16, MMouse Enterprises' PWI stocks have continued to fall, but at a rate consistent with the market's ebb and flow. To put it in layman's terms, the stock prices at the PWI have experienced rises and drops at the same rate as most other Fortune 500 companies.

That was, of course, until this morning's surprise gathering of the press, in which my niece called for an assembly of the press at a ridiculous hour to continue her ongoing power struggle with my brother Mickey.

I received a call from my broker seconds after the markets opened this morning. He informed my that Catherine's assertion that the headquarters for PWI in Nashville were contaminated with mold and asbestos, along with the implication that the second HQ would undergo a multi-million dollar transition from a performance center into a secondary HQ that also houses the performance center, had spooked shareholders. Prices fell by 10.09% to $68.32. (Prices have since rebounded as the corporate officers at MMouse Enterprises' PWI have calmed their board and shareholders, with shares currently selling for $70.99.)

That being said, following the price drop amidst the chaos, I have sold 8 percent of my stock in BWM Inc. to members of our board of directors. I used the $400 million I raised to purchase 5.8 million shares of MMouse Enterprises' PWI, which totals 10% of the 28% that was available. (For the sake of transparency, I own 67% of all available shares of BWM Inc., with 33% - up from 25% - split between the board and the rest available for public trading.)

I have been asked by numerous people -- my broker included! -- if I was the mystery shareholder at MMouse Enterprises. I am not. And while I appreciated the dirtsheets reporting that I was (resulting in a stock bump for the good folks in Stamford), I have no interest in acquiring additional stocks at this time.

I also wanted to use this platform to address a veiled comment that my niece made about the men in her family being "too scared" to speak with the press. That smear is completely unfounded, as I've never been one to shy away from the press. I invite the press to attend our upcoming major press conference, and I'd happily answer any and ALL questions at that time. I'd even take a question from Mickey or Catherine - that is how committed I am to providing fans of the EWA with as much information as humanly possible prior to our launch.

To my niece, I would like to offer a few words of encouragement during these tumultuous times with your father, as well as some clarification on another point you addressed.

First, with Mickey, I am sincerely apologetic that he has returned to steal a moment that by all right should be yours. Though your press conference was ill timed, it would not be fair to blame the stock drop on you and you alone. I too learned the hard way that inappropriate timing can lead to profit loss, so please don't beat yourself up too much. I imagine that working alongside Mickey must be frustrating, and the way he belittled you in front of the the joint rosters at From Dusk Til Dawn was among the most embarrassing outbursts I've ever seen in a professional environment.

I seriously looked forward to competing against you and you alone prior to Mickey's reemergence. I know that your instincts tell you to treat me as the enemy - and for the sake of competition, I suppose that's fair - but I ask you to follow a different path in our personal lives. Do not walk the line your father walks.

Unlike Mickey, I respect you for your contributions to the wrestling world, and my daughter Megan speaks the world of you. In her eyes, you're her older cousin and next to infallible. She admires your success and commitment to the women of professional wrestling. Out of respect for you, her, and the bond you two have formed the past several years as she's grown from a teenager to adult, I will refrain from personal attacks against you.

I also wanted to comment on the last minute negotiations with Mickey, RE: the main event at From Dusk Til Dawn.

It is true that Catherine Mouse and I had originally agreed to make history by closing the show with Athena Starr versus Amazon. However, when Mickey came to me in the final hour, he insisted that Armageddon and FRED close the show. I resisted, because Catherine and I agreed that since we both will use the new era for an increased focus on the women, it made more sense to use the main event to showcase that commitment. My hand was forced, however, when Mickey lied to me and said that he had Catherine's support and if I failed to accommodate a request he presented as "theirs," he would pull all PWI talent from the show. I should have known better, and I apologize that I let Mickey dupe me and rob us of the moment we wished to give to the two greatest pioneers of the Renaissance of women's wrestling.

Before I move into my closing remarks, I'd like to congratulate Catherine on her signing of independent veteran Alundra Blayze. Blayze and I had met earlier this month when I attempted to sign her for an off-screen role at our performance center.

Most people do not know that Blayze and I have an existing relationship; I sought her help in the build to the initial launch of the EWA because she is known on the circuit as one of the most talented female wrestlers of all time. Blayze helped train a plethora of Knockouts and UWA/PWI women, and her contributions to the success of women's wrestling cannot and should not go unnoticed. Though Blayze and I were ultimately unable to come to an agreement (she wanted to appear as an active Knockout, whereas I felt that her strengths were more geared towards training the next crop of Knockouts), she and I remain good friends and I am happy that Catherine is giving her the chance to show the world what I've known for over a decade. Blayze will undoubtedly be a future women's champion, in my humble opinion.

In closing, I wanted to use this release to the press to announce the following additional roster acquisitions:

The tag team duo of Enzo Amore and Big Cass have signed with the EWA.

Finally, independent wrestler and English sensation Adrian Neville, aka Pac has signed with the EWA.

As always, stay tuned!

Sincerely,

Benny Wade Mouse

CEO and Chairman of BWM, Inc.